Data Clique

Our Process

8 Steps to Smarter Marketing

1. Identify Your Ideal Customers

We start with a detailed analysis of your existing customer data, which forms the foundation for understanding your unique customer base and identifying your most profitable customers. 

2. Enrich and Amplify Your Customer Data

We then amplify your data with our extensive database, which encompasses up to 3,000 data points on every US consumer. This powerful combination reveals a 360-degree view of your customers, creating personalized personas specific to your business.

3. Uncover Your Ideal Customers Behavioral DNA

Our analysis identifies the key behavioral profiles that define your best customers and their personas, ranking them to highlight your strongest customer segments and pinpoint untapped growth opportunities.

4. Advertise To Them With the Right Message At The Right Time

We go beyond demographics to understand where your best customers live, work, and play; how they think, and what motivates them. This granular detail allows us to target your marketing with laser precision, reducing waste and maximizing your return. 

5. Develop a Roadmap for Growth

We deliver a pre-analysis report that provides a clear roadmap, detailing your ideal customer profiles and outlining specific opportunities to reach more customers like them where they live, work, and play.

6. Competitive Intelligence at Your Fingertips

Stay ahead of the competition with our media inventory report, which reveals competitor spending across various digital tactics within your industry.

7. Message To What Motivates Them

We craft customized messaging that resonates with the motivations and preferences of each customer persona, ensuring your message connects on a personal level, enabling you to present the right offer at the right time, every time.

8. Smart Campaigns That Evolve

Through AI and machine learning, we analyze campaign performance in real-time and refine customer personas to ensure continuous improvements to ROI by aligning spend with the right people in the right places at the right time.

We turn your data into your most valuable marketing asset.

We don't just collect data; we decipher it

By combining your first-party data with our rich consumer behavior data (thousands of  data points on every US consumer), we unlock deep insights into your customer base. This allows you to understand not just who your customers are, but where they live, work, play, and shop. 

We Paint a Vivid Picture of Your Ideal Customer

Forget one-dimensional demographics. We create detailed customer personas unique to your business, that encompass lifestyles, values, habits, and motivations. These custom personas enable you to craft messaging and target campaigns that resonate, driving more sales with the types of customers you want.

We Pinpoint Your Most Valuable Audience

We identify where your ideal customers live, work, play, and shop, both online and off. This granular targeting ensures your message reaches the right people, in the right place, at the right time, maximizing your impact and minimizing wasted spend.

We Optimize Your Marketing for Maximum ROI

We provide transparent, measurable results and continuously refine your campaigns based on data-driven insights and AI machine learning. This process ensures your marketing becomes more effective over time, delivering a higher return on every dollar invested.

We Empower You to Make Confident Decisions

With Data Clique, you gain the clarity and confidence to make informed marketing decisions, eliminating guesswork and wasted spend, for strategic action and sustainable growth.

Real Results, Real Impact.

See how Data Clique has delivered significant ROI and customer growth for our clients.

Stop Guessing. Start Growing.

Book your data strategy session with us today.